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Academic Member

Assistant Professor Tugay Sarıkaya

Radyo, Televizyon ve Sinema
Tugay Sarıkaya completed his undergraduate education in the Department of Radio, Television, and Cinema at Kadir Has University in 2012. He then pursued a master's degree in New Media at the Social Sciences Institute of the same university, presenting his thesis titled "Limited Effects of Social Media And Relevance of Opinion Leader Theory on Arab Spring: The Case Of Tunisia And Egypt" in 2016. He completed his doctoral studies in Media and Communication Studies at Istanbul Commerce University in 2023 with a dissertation titled "The Impact of Virtual Communities on the Formation and Reproducti...
Tugay Sarıkaya completed his undergraduate education in the Department of Radio, Television, and Cinema at Kadir Has University in 2012. He then pursued a master's degree in New Media at the Social Sciences Institute of the same university, presenting his thesis titled "Limited Effects of Social Media And Relevance of Opinion Leader Theory on Arab Spring: The Case Of Tunisia And Egypt" in 2016. He completed his doctoral studies in Media and Communication Studies at Istanbul Commerce University in 2023 with a dissertation titled "The Impact of Virtual Communities on the Formation and Reproduction of Cultural Memory, Neighborhood Identity, and Culture." From 2016 to 2017, he worked as a research assistant in the Department of New Media at Gelişim University's Faculty of Economics and Administrative Sciences. Between 2018 and 2023, he served as a research assistant in the Department of Radio, Television, and Cinema at Istinye University's Faculty of Communication, subsequently continuing as an assistant professor in the same department and university. Currently, he holds the position of Assistant Professor in the Department of New Media at Istinye University's Faculty of Communication. He also serves as the Vice Dean of the Faculty of Communication. Throughout his career, Tugay Sarıkaya has received several awards and scholarships, including the Turkey Informatics Association and Turkcell Academic Education Scholarship (2013) and the Kadir Has University Honor Scholarship (2011). In addition to his academic achievements, he has worked professionally as an editor at Netbu Medya (2012-2013), a data specialist at Meeting Point Turkey (2014-2015), and a team leader for data specialists at Meeting Point International (2015-2016). He also worked as a freelance copywriter from 2016 to 2018 and has numerous international and national articles and studies to his credit.

Articles

  • Who Promotes the Brand? ,2025
  • Measurement and Optimization: Understanding a Story's Success in Marketing Communication ,2026
  • Reflections of ChatGPT on Gender Discourse: A Qualitative Analysis of Generated Stories ,2024
  • Interactions and presenting-selves in virtual neighbourhood communities ,2025
  • Exploring the Content of News Articles on the Possible Istanbul Earthquake ,2025

Reports

  • Medya ve İletişim Çalışmalarına Habermas’ın Katkıları - SAĞLAM SARIKAYA BURCU,SARIKAYA TUGAY
  • Medya ve İletişim Çalışmalarına Habermas’ın Katkıları - SARIKAYA TUGAY,SAĞLAM SARIKAYA BURCU
  • Ukrayna-Rusya Savaşı Sırasında Ülkelerin Kullandıkları Deepfake Videoların İncelenmesi - SARIKAYA TUGAY, SERTTAŞ AYBİKE, GÜRKAN HASAN, Kalkan Yaren, Aluç Enes
  • “Modern Dünyanın Örtülü Ön Kabulü: “Yaşlanmak Kötüdür" - SARIKAYA TUGAY, SERTTAŞ AYBİKE, GÜRKAN HASAN, Kalkan Yaren, Aluç Enes
  • Yeniden Çekim Belgesele Uyarlanabilir Mi? Safranbolu’da Zaman ve Zamanda Safranbolu Belgesel Film Örnekleri - SARIKAYA TUGAY, GÜRKAN HASAN, SERTTAŞ AYBİKE, Kalkan Yaren, Aluç Enes

Books

  • Sanal Semtler: Kültür ve Kimliğin Dijital Dönüşümü – Eğitim
  • Eleştirel Medya Araştırmaları: Kültür, Teori ve Uygulama – Urzeni
  • Eleştirel Medya Araştırmaları: Kültür, Teori ve Uygulama – URZENİ
  • Eleştirel Medya Araştırmaları – Urzeni
  • Transformed Communication Codes in the Mediated World: A Contemporary Perspective – IGI Global
Assistant Professor Tugay Sarıkaya - İstinye Üniversitesi
tugay.sarikayaistinye.edu.tr
SW

Research Areas

  • Sosyal, Beşeri ve İdari Bilimler Temel Alanı
  • İletişim Çalışmaları

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