Tugay Sarıkaya completed his undergraduate education in the Department of Radio, Television, and Cinema at Kadir Has University in 2012. He then pursued a master's degree in New Media at the Social Sciences Institute of the same university, presenting his thesis titled "Limited Effects of Social Media And Relevance of Opinion Leader Theory on Arab Spring: The Case Of Tunisia And Egypt" in 2016. He completed his doctoral studies in Media and Communication Studies at Istanbul Commerce University in 2023 with a dissertation titled "The Impact of Virtual Communities on the Formation and Reproducti...
Tugay Sarıkaya completed his undergraduate education in the Department of Radio, Television, and Cinema at Kadir Has University in 2012. He then pursued a master's degree in New Media at the Social Sciences Institute of the same university, presenting his thesis titled "Limited Effects of Social Media And Relevance of Opinion Leader Theory on Arab Spring: The Case Of Tunisia And Egypt" in 2016. He completed his doctoral studies in Media and Communication Studies at Istanbul Commerce University in 2023 with a dissertation titled "The Impact of Virtual Communities on the Formation and Reproduction of Cultural Memory, Neighborhood Identity, and Culture." From 2016 to 2017, he worked as a research assistant in the Department of New Media at Gelişim University's Faculty of Economics and Administrative Sciences. Between 2018 and 2023, he served as a research assistant in the Department of Radio, Television, and Cinema at Istinye University's Faculty of Communication, subsequently continuing as an assistant professor in the same department and university. Currently, he holds the position of Assistant Professor in the Department of New Media at Istinye University's Faculty of Communication. He also serves as the Vice Dean of the Faculty of Communication. Throughout his career, Tugay Sarıkaya has received several awards and scholarships, including the Turkey Informatics Association and Turkcell Academic Education Scholarship (2013) and the Kadir Has University Honor Scholarship (2011). In addition to his academic achievements, he has worked professionally as an editor at Netbu Medya (2012-2013), a data specialist at Meeting Point Turkey (2014-2015), and a team leader for data specialists at Meeting Point International (2015-2016). He also worked as a freelance copywriter from 2016 to 2018 and has numerous international and national articles and studies to his credit.
Articles
Who Promotes the Brand? ,2025
Measurement and Optimization: Understanding a Story's Success in Marketing Communication ,2026
Reflections of ChatGPT on Gender Discourse: A Qualitative Analysis of Generated Stories ,2024
Interactions and presenting-selves in virtual neighbourhood communities ,2025
Exploring the Content of News Articles on the Possible Istanbul Earthquake ,2025
Reports
Medya ve İletişim Çalışmalarına Habermas’ın Katkıları - SAĞLAM SARIKAYA BURCU,SARIKAYA TUGAY
Medya ve İletişim Çalışmalarına Habermas’ın Katkıları - SARIKAYA TUGAY,SAĞLAM SARIKAYA BURCU
Ukrayna-Rusya Savaşı Sırasında Ülkelerin Kullandıkları Deepfake Videoların İncelenmesi - SARIKAYA TUGAY, SERTTAŞ AYBİKE, GÜRKAN HASAN, Kalkan Yaren, Aluç Enes
“Modern Dünyanın Örtülü Ön Kabulü: “Yaşlanmak Kötüdür" - SARIKAYA TUGAY, SERTTAŞ AYBİKE, GÜRKAN HASAN, Kalkan Yaren, Aluç Enes
Yeniden Çekim Belgesele Uyarlanabilir Mi? Safranbolu’da Zaman ve Zamanda Safranbolu Belgesel Film Örnekleri - SARIKAYA TUGAY, GÜRKAN HASAN, SERTTAŞ AYBİKE, Kalkan Yaren, Aluç Enes
Books
Sanal Semtler: Kültür ve Kimliğin Dijital Dönüşümü – Eğitim
Eleştirel Medya Araştırmaları: Kültür, Teori ve Uygulama – Urzeni
Eleştirel Medya Araştırmaları: Kültür, Teori ve Uygulama – URZENİ
Eleştirel Medya Araştırmaları – Urzeni
Transformed Communication Codes in the Mediated World: A Contemporary Perspective – IGI Global